Miyakanbai ALFA 55 (720ml) 宮寒梅　アルファ　５５

ALFA x Kanbai Sake Brewery: Alpha Music 55th Anniversary Project "ALFA55"

This special bottle commemorates the 55th anniversary of ALFA MUSIC, a label that has been at the forefront of the Japanese pop music scene since its founding in 1969. It uses Sasanishiki rice from Miyagi Prefecture that has been highly polished to 8.8%. During the fermentation period, the brewers listened to records by artists affiliated with ALFA MUSIC.

About Alpha Music:
Founded in 1969 as a music publisher, Alpha Music has produced many artists and famous songs that remain in Japanese music history. Alpha Music, which built the foundation for modern Japanese pop music and is still driving the city pop boom, relaunched as part of the Sony Music Group in 2019 and began a worldwide streaming service the following year.
The official YouTube channel "ALFA MUSIC CHANNEL", which was launched around the same time, has been viewed a total of approximately 30 million times and is enthusiastically supported by listeners around the world.